TY  - GEN
AU  - Paliwoda, Stanley J.
TI  - The essence of international marketing
SN  - 81-203-0913-8
U1  - 658.8 
CY  - New Delh
PB  - Prentice Hall of India, India
KW  - Marketing
KW  - International financial market
KW  - Management
KW  - Business management
N1  - Bibliography at the end; 990310; M
ER  -