TY  - BOOK
AU  - Awale, Sushil
TI  - Principles of service marketing: for BBA, BBA-BI, Pokhara University
SN  - 9789937302883
U1  - 381/Aw12p 
PY  - 2014///
CY  - Kathmandu
PB  - Buddha Publications
KW  - Marketing
KW  - Promotion
KW  - Pricing
N1  - Bibliography: p.290-291
ER  -