000 006500000a22002650004500
500 _aBibliography given in end of each chapter
650 _aMarket management
650 _aMarketing
650 _aMarketing policy
650 _aMarketing techniques
650 _aPricing
536 _aBAI
082 _a658.8
_bB737p
_cT
518 _a200406010
530 _aM
100 _aBrassington, Frances
100 _aPettitt, Stephen
245 _aPrinciples of marketing
020 _a0-273-6444-0
260 _aHarlow
_bPrentice Hall, Great Britain
260 _c2000
300 _axx,1079p.
_billus.
041 _aEng
942 _cGEN
999 _c31598
_d31598