McQuail's mass communication theory
McQuail's mass communication theory
McQuail, Denis
Eng
New Delhi Vistaar Publications, India, 2005
viii, 616p.
Bibliography: p.571-608
20051207
81-7829-535-0
CommunicationMass commmunicationMass mediaSocial systemsMedia structureeMedia economicsMedia culture
302.2 / M242m
