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Advertising promotion and a new media

Title:

Advertising promotion and a new media

Author(s):

Stafford, Marla R., ed. Faber, Ronald J., ed.

Language:

Eng

Imprint:

New Delhi: Prentice-Hall of India,, 2006

Collition:

xii, 380p.

ISBN:

81-203-2739-X

Keywords:

AdvertisementMultimediaInternetCommunication mediaCommunication technology

Call no.:

659.144 / St13a

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