APA
Aaker D. A., Kumar V., Day G. S. & Leone R. P. (2012). Marketing research. New Delhi: Wiley India.
Chicago
Aaker David A, Kumar V, Day George S and Leone Robert P. 2012. Marketing research. New Delhi: Wiley India.
Harvard
Aaker D. A., Kumar V., Day G. S. and Leone R. P. (2012). Marketing research. New Delhi: Wiley India.
MLA
Aaker David A, Kumar V, Day George S and Leone Robert P. Marketing research. New Delhi: Wiley India. 2012.
